A national leader in qualitative board diversity research
“When we conducted our first study, boards were still asking why – why women, why diversity? Now they are asking how – how do we find and welcome talented and diverse candidates? How do we foster a more inclusive culture and benefit from the more robust discussions that diversity brings?
Our new study answers these questions and provides actionable insights.”
Cate Goethals, Founder
The Better Boards Gender and Racial Diversity Study: From Why to How
Uncovering the “how” of gender and racial diversity in the boardroom
Our large-scale qualitative research brings together 100 thought leaders on boardroom diversity – half men, half women, 40 percent from an under-represented group, in line with the U.S. Census. All sit on at least two diverse boards and share what they have learned in personal interviews – how these lessons have improved their boards and expanded the breadth of their influence. Interviews uncover best practices on recruitment, onboarding, inclusion, board culture, board leadership, and the impact of changing board composition on governance and relationships with key stakeholder groups.
BBI will translate their wisdom to benefit full boards, organizations, and new and aspiring directors.
We’re pleased to share the first report of our Better Boards Initiative research findings – Advice to New Board Members. This first report focuses on helping new board members better understand and navigate the boardroom and become value contributors day one.
Watch for more reports this fall.
Previous Better Boards Research
The Better Boards Women in the Boardroom Study, examined the “why” of gender diversity
Since statistical public company research repeatedly demonstrates that boards with women on them are associated with better business results, Better Boards set out to find what this looked like in the eyes of more than 100 sitting directors.
Key Findings about Women Directors
- asked more and different questions
- focused more on people
- were more likely to see past the quick big win to longer-term implications
- prepared more thoroughly for meetings
- were more concerned with ethics and conflicts of interest
- were less emotional
Outcomes and Impact
The first Better Boards project study touched off multiple initiatives, including the first dedicated women board director development program in the country at the University of Washington Foster School of Business. This program is now much imitated with great success in leadership development and placement of women directors, resulting in the graduation of over 350 women, with dozens placed on boards.